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YouTube & Google Ads

Show up the moment people search for what you sell — search, video, and shopping campaigns managed from $800/mo.

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Standard — $800/mo (up to $10k ad spend)

Google Search and YouTube campaigns built around the exact phrases your customers type. We handle keyword strategy, negative keyword lists so you stop paying for junk clicks, conversion tracking so you know which ads make you money, and monthly optimization with a plain-English report.

Pro — $1,400/mo ($10k+ ad spend)

Everything in Standard plus Shopping and Performance Max campaigns for product sellers, landing page recommendations to raise your conversion rate, and biweekly optimization instead of monthly.

Why search ads are different from social ads

Social ads interrupt people who were not looking for you. Search ads catch people at the exact moment they are looking. Both work — but if you can only afford one and people actively search for your service (plumbers, dentists, lawyers, repairs), start here.

Straight answer on timelines

Google campaigns usually need 4–8 weeks of data before they hit their stride — the algorithm has to learn who converts. Anyone promising page-one results in week one is either lying or about to waste your budget. We would rather set honest expectations and beat them.

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What Your Ad Spend Actually Gets You

Your management fee covers keyword research, campaign setup, and ongoing optimization. Ad spend goes directly to Google. Here is what each budget level delivers based on 2026 auto/local service benchmarks:

$1,000/mo ad spend

256 to 320 clicks
19 to 38 leads
CPC: ~$3.13 to $3.90
Conversion rate: ~15%

$2,000/mo ad spend

512 to 640 clicks
38 to 76 leads
CPC: ~$3.13 to $3.90
Cost per lead: ~$30

$3,000/mo ad spend

770 to 960 clicks
57 to 115 leads
CPC: ~$3.13 to $3.90
Highest volume tier

Auto repair and local services have among the highest conversion rates and lowest cost per lead of any industry. CPC = cost per click. Actual results vary by location, competition, and landing page quality. These are ranges, not guarantees.

SCROLLSTOP MEDIA

andrew@scrollstopmktg.com • (470) 557-6229